Question

Since she was a child, Sunita Arora has had an eye for order. Her relatives marveled at her obsession with cleanliness. Their modest house in Delhi was by far the tidiest in the neighborhood. In school, she excelled in creative pursuits. She learned to be a skilled sketch artist. After graduation, she opted for a diploma course in interior decoration and started work as an intern at a leading interior decorator in Delhi. In due course, she married and moved to a smaller city with a million population. She decided to open her interior decoration practice there. As a young person starting her married life, she had a limited budget for promotional activities.

A. Write a note on the law of the few.
B. Explain how Sunita can use it to set up an interior decoration business in the new city?

Answer 1

The Law of the Few suggests that a small number of people have a disproportionate impact on a given outcome. Sunita can use this concept to set up her interior decoration business by targeting influential individuals who can help her business thrive.

Step-by-step explanation:

The Law of the Few:

The Law of the Few, also known as the 80/20 principle or the Pareto principle, suggests that a small number of people have a disproportionate impact on a given outcome. In a business context, this means that a small group of individuals, known as connectors, mavens, and salesmen, can significantly influence the success of a business.

Application for Sunita:

Sunita can utilize the Law of the Few to set up her interior decoration business in the new city by identifying and targeting the key individuals who can help her business thrive. She should focus on building relationships with connectors who have a wide network of contacts, mavens who are knowledgeable and influential in the industry, and salesmen who can effectively promote her services to potential clients. By leveraging the power of these influential individuals, Sunita can create a strong presence in the market and attract more clients, even with a limited budget for promotional activities.