Final answer:
The agenda setting stage, specifically the alternative specification subphase, is where ideas or solutions are generated in the policy making process.
Step-by-step explanation:
The step in the policy making process that involves coming up with an idea or solution is known as agenda setting, specifically within its second subphase, alternative specification. During alternative specification, lawmakers and other stakeholders discuss and identify various solutions to a problem that has previously been recognized and deemed important enough to warrant policy action. After rigorous discussion and consideration of potential solutions, a single solution is often selected and paired with the problem to be forwarded for a vote by decision makers.
For instance, if government officials agree that increasing rates of childhood obesity is a problem that needs to be addressed, they may explore multiple solutions. These could range from increasing physical education in schools to changing nutritional standards for school meals. Once they agree on a solution, it becomes a policy proposal and advances through the various stages of policy enactment.