Final answer:
Managers can monitor the technological aspect of PESTEL by improving communication within the organization, affecting the company's competitive stance and its internal dynamics. This is particularly important given the increased competition due to globalization and advances in information technology. Effective communication strategies are necessary for managing organizational challenges and leveraging technological advancements.
Step-by-step explanation:
Managers can monitor the technological factor of the PESTEL framework by improving communications throughout the organization. Enhancing information and communication technologies (ICT) can impact both the internal dynamics of a company and its external competitive environment. For example, ICT can enable small firms to expand their reach beyond local markets, fostering a landscape with numerous small competitors.
Conversely, ICT can also facilitate large firms in managing operations globally more efficiently, possibly leading to consolidated markets with dominant players.
Furthermore, increased global competition due to globalization and newer communication technologies requires firms to constantly adapt their strategies and improve internal communication to stay competitive.
To effectively approach work and communication with managers, it's important to understand the larger context of a manager's personality, responsibilities, and concerns, fostering a collaborative and successful working relationship.
This requires open communication and regular conversations about organizational functionality and potential improvements.
Barriers to communication that inhibit discussions about critical issues like market competition or technological advancements can suppress organizational responsiveness and adaptability, which is detrimental in a globalized, technology-driven market.