Final answer:
To connect a video to a sub-page on an Amazon store, Amazon Sponsored Brands video ads should be used. These ads allow for videos to be linked directly to specific pages and help in showcasing products and brand to potential customers.
Step-by-step explanation:
If your brand has a store on Amazon and you would like to connect your video to a sub-page on your store, the video ad solution you would use is Amazon Sponsored Brands video ads.
This advertising solution allows you to showcase your products and brand to customers as they shop on Amazon. It features autoscaling videos that automatically adjust to fit the available space and can be linked directly to your product or brand sub-page within the Amazon storefront.
You can create a compelling video that highlights your brand or products, and when customers click on it, they will be redirected to your Amazon store or a specific sub-page that you have selected. Creating these videos involves selecting the right target keywords, crafting engaging content, and setting an effective budget to ensure your ads reach your desired audience.