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suppose the data of exercise 1 are changed as shown below. how many of each kind of tv should be produced to maximize the profit?

User Chris Zeh
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1 Answer

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The optimal production plan is to produce 500 Smart TVs and 0 LED TVs. This will maximize the company's profit.

How to solve

To determine the optimal production quantities for Smart TVs and LED TVs, we need to calculate the contribution margin per unit for each type of TV and compare it to the production constraints.

Smart TV:

Contribution margin per unit = Selling price - Variable cost per unit = $800 - $400 = $400

Production constraint = Demand = 500 units

LED TV:

Contribution margin per unit = Selling price - Variable cost per unit = $600 - $300 = $300

Production constraint = Demand = 700 units

Since the contribution margin per unit for Smart TVs ($400) is higher than that of LED TVs ($300), the company should prioritize producing Smart TVs.

However, they also need to consider the production constraints. The maximum number of Smart TVs they can produce is 500 units.

Therefore, the optimal production plan is to produce 500 Smart TVs and 0 LED TVs. This will maximize the company's profit.

The Complete Question

Suppose a television manufacturing company produces two types of TVs: Smart TVs and LED TVs. The company has updated its production costs, demand, and selling prices for each type of TV, as shown below:

Smart TV:

Selling price: $800

Variable cost per unit: $400

Fixed cost: $50,000

Demand: 500 units

LED TV:

Selling price: $600

Variable cost per unit: $300

Fixed cost: $40,000

Demand: 700 units

Given these updated details, how many Smart TVs and LED TVs should the company produce to maximize its profit?

User Wally Ali
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