Question

Xamira has been proactive in her role as sales manager by providing her sales force with training opportunities to help them better communicate with sales leads from unfamiliar cultures.

A. Cross-cultural communication
B. Global market expansion
C. International sales strategy
D. Cultural sensitivity

Answer 1

Xamira's initiative to provide training on cross-cultural communication to her sales team is an example of cultural sensitivity, which is essential for effective communication in global business contexts.

Step-by-step explanation:

Xamira, in her role as a sales manager, has been providing her sales force with training opportunities to improve communication with leads from different cultures. This initiative is an example of cultural sensitivity, as it involves understanding and respecting cultural differences to foster effective communication in a business context. This form of cultural engagement is crucial for businesses that operate in a globalized environment, highlighting the importance of cross-cultural competencies in international sales strategy and global market expansion.