Final answer:
The news media performs its informative function when communicating information to the public about current events and relevant problems, helping citizens make educated voting choices and promoting social and political engagement.
Step-by-step explanation:
The news media may be said to be performing its informative function when communicating information to the public about current events and important, relevant problems. This function involves providing factual and unbiased information to help citizens make educated voting choices in a democratic society. In addition, the media also serve as a linkage institution connecting the government and the people, helping determine the public agenda, and motivating people to become socially and politically engaged.