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The internal motivation driving demand for status-oriented products is based on which of the following levels of Maslow's needs hierarchy?

A) Physiological needs
B) Safety needs
C) Social needs
D) Self-esteem needs

User Jbchichoko
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1 Answer

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Final answer:

The drive for status-oriented products is motivated by Self-esteem needs in Maslow's hierarchy, where people seek recognition and respect.

Step-by-step explanation:

The internal motivation that drives demand for status-oriented products is tied to the Self-esteem needs on Maslow's hierarchy of needs. These needs involve the human desire for respect, status, recognition, and self-esteem. People are motivated to purchase products that confer status because such items can provide external validation and recognition, thus addressing this particular level in Maslow's needs hierarchy.

The targeted level can be linked with the need for achievement and recognition which falls under the domain of ambition as per the motivation theories. Therefore, the correct answer to the student's question is D) Self-esteem needs.

User Stuyvenstein
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