Final answer:
The term for specific, shorter-term planning that applies strategic plans to specific functional areas is tactical planning. It bridges the gap between strategic objectives and day-to-day operations, incorporating actionable tasks that departments or teams execute.
Step-by-step explanation:
The term that refers to specific, shorter-term planning that applies strategic plans to specific functional areas is tactical planning. Unlike operational planning, which involves day-to-day operations and strategic planning, which sets long-term vision and goals, tactical planning bridges the gap by turning strategic objectives into specific plans of action that a company or organization can follow in the near term. This involves translating the broader strategies into actionable tasks and plans that can be implemented by different departments or teams within an organization. As an example, if a company has a strategic goal to increase market share, a corresponding tactical plan may involve a marketing team developing a campaign targeting specific demographics over a particular timeline.