Final answer:
The terms 'desired outcome' and 'meaningful purpose' refer to the client's goals and objectives in the given content.
Step-by-step explanation:
When a client is planning a project, they need to define their goals and objectives. The desired outcome is what the client hopes to achieve with the project, such as increasing sales or improving customer satisfaction. The meaningful purpose is the reason behind the project, such as addressing a specific problem or meeting a customer need.
For example, if a client wants to launch a new product, their desired outcome may be to increase market share and their meaningful purpose may be to offer a solution to a common problem.