225k views
0 votes
The VALS tm system is one example of psychographic segmentation. T/F

1 Answer

2 votes

Final answer:

The Minnesota Multiphasic Personality Inventory (MMPI) is a personality assessment that uses true/false questions.

Step-by-step explanation:

The personality assessment that employs a series of true/false questions is the Minnesota Multiphasic Personality Inventory (MMPI). The MMPI is a well-known and widely used psychometric test that assesses personality traits and psychopathology. It consists of over 500 true/false items that measure various aspects of personality and mental health.

User Graham Mendick
by
8.6k points