225k views
0 votes
The VALS tm system is one example of psychographic segmentation. T/F

1 Answer

2 votes

Final answer:

The Minnesota Multiphasic Personality Inventory (MMPI) is a personality assessment that uses true/false questions.

Step-by-step explanation:

The personality assessment that employs a series of true/false questions is the Minnesota Multiphasic Personality Inventory (MMPI). The MMPI is a well-known and widely used psychometric test that assesses personality traits and psychopathology. It consists of over 500 true/false items that measure various aspects of personality and mental health.

User Graham Mendick
by
9.0k points
Welcome to QAmmunity.org, where you can ask questions and receive answers from other members of our community.