Question

You want to solicit feedback from users who are seeking explanations about your AI products and services. So, you decide to place a form on your marketing website that users can fill out. Which of the following is the best way to structure that form for the purpose of collecting useful feedback?

1) Provide a large, unrestricted text box where users can enter their thoughts at length.
2) Provide a series of open questions with a single-line entry field where users can provide short answers.
3) Provide a series of yes or no questions with radio buttons where users select their respective answers.
4) Provide a drop-down menu of feedback categories that users can select from, with a promise that you'll follow up via email.

Answer 1

The best structure for a feedback form on AI products and services is to combine a large unrestricted text box with open questions, allowing for rich qualitative feedback.

Step-by-step explanation:

When seeking to collect useful feedback through a form on a marketing website about AI products and services, it is important to consider the nature of the information you're collecting. Feedback forms designed to elicit qualitative data may benefit from a mix of question types. A combination of a large unrestricted text box for detailed responses and a series of open questions with space for short answers can be effective. This structure allows users to express personal experiences and subjective views, providing a rich qualitative understanding of their feedback. While yes or no questions can yield structured, quantitative data easily charted into percentages, the depth and insight from open-ended questions can offer a more nuanced view of user impressions and experiences with AI products.

The best way to structure a feedback form for collecting useful feedback on your AI products and services is to provide a large, unrestricted text box where users can enter their thoughts at length. This allows users to provide detailed explanations and share their experiences with your AI products and services. By giving users the freedom to express themselves, you can gather valuable qualitative data that can help you understand user perspectives and improve your offerings.