Final answer:
The six key steps in the sales cycle are prospecting and qualifying, preparation and approach, presentation and demonstration, handling objections, closing the sale, and follow-up and maintenance.
Step-by-step explanation:
The six key steps in the sales cycle are:
- Prospecting and qualifying: This step involve identifying potential customers and determining if they are a good fit for the product or service being offered.
- Preparation and approach: In this step, the salesperson prepares for the sales pitch and approaches the potential customer with an introduction and the purpose of the meeting.
- Presentation and demonstration: The salesperson presents the product or service to the potential customer, highlighting its features and benefits through demonstrations or presentations.
- Handling objections: In this step, the salesperson addresses any concerns or objections raised by the potential customer and provides explanations or solutions to overcome them.
- Closing the sale: This step involves asking for the sale and finalizing the transaction, such as obtaining a purchase order or signing a contract.
- Follow-up and maintenance: After the sale, the salesperson follows up with the customer to ensure their satisfaction and to build a long-lasting relationship for future business opportunities.