Final answer:
To effectively learn the benefits of a product, a sales associate should attend training sessions, read the manual, and seek guidance from experienced colleagues, augmented by professional development and proactive engagement in career growth.
Step-by-step explanation:
The best way for a sales associate to learn the benefits of a product is through a combination of methods: Attending training sessions conducted by the company, reading the product manual, and asking experienced colleagues for guidance. These approaches encompass both formal and informal learning opportunities. Training sessions are structured and informative, designed to provide comprehensive knowledge about the product. Reading the product manual offers detailed insights into the product's features and usage. Finally, seeking advice from experienced colleagues can provide practical, real-world insights and tips that may not be covered in official materials, capitalizing on associative learning through sharing experiences.
To maximize their understanding and ability to contribute to the company's goals, a sales associate should also read everything they can about the company, explore professional development opportunities, and be proactive in their career development by participating in additional training and development, such as special projects, committees, and voluntary work.
Furthermore, being proactive by asking questions when unsure about instructions or protocols is appreciated by employers as it shows eagerness to learn and develop. Engaging in informational interviews, job shadowing, and joining professional associations can also augment the learning process.