Final answer:
A sales associate can assist a customer looking for an out-of-stock item by checking future availability, arranging shipments from other locations, suggesting alternatives, and keeping a positive, helpful attitude.
Step-by-step explanation:
To best assist a customer who is looking for an item that is out of stock, a sales associate should first offer a sincere apology for the inconvenience and immediately provide alternative solutions. If possible, the sales associate should check the inventory system to verify if the item will soon be restocked or is available at another location. Providing options such as ordering the item from another store, online or arranging for home delivery once available can significantly ease the customer's concerns.
In instances where the item will not be restocked, recommending a similar item that meets the customer's needs could be a solution. Additionally, the associate could offer to put the customer on a notification list for when the product becomes available. Throughout the interaction, maintaining a helpful attitude and expressing willingness to meet the customer's needs will reassure the customer and maintain a positive impression of the business.