Final answer:
Reducing consumer awareness does not make demand for a good more inelastic; strategies like cultivating selected demand, heightening buyer dependence, creating a unique offering, and changing package design are employed to achieve inelastic demand.
Step-by-step explanation:
All of the following are strategies to make the demand for a good or service more inelastic except:
- Cultivating selected demand
- Heightening buyer dependence
- Creating a unique offering
- Changing the package design
The strategy that does not typically make demand more inelastic is reducing consumer awareness.
When demand is inelastic, consumers are less responsive to price changes, allowing producers to pass on costs or achieve cost savings with less concern for demand alteration. For instance, carmakers can pass equipment costs to consumers if the demand for their cars is inelastic. If demand for cigarettes were inelastic, public programs might be needed to shift demand versus simply raising taxes, as the latter is more effective when demand is elastic. Monopolistically competitive firms might also seek unique offerings or heighten dependence to make demand more inelastic, helping to sustain their market power.