Final answer:
The brand manager noticed that brand B has the highest attitude score, which may be the reason for declining sales. To make the phone look better, they should focus on improving factors like design, features, and customer service.
Step-by-step explanation:
Based on the information provided, the brand manager in this scenario is analyzing the attitude score of different brands to understand why their sales are declining. They have found that brand B has the highest attitude score, which suggests that customers may be switching to this brand instead of theirs. The brand manager realizes that it's not just about being number one in battery life, but also about overall customer perception and preference.
To make their phone look better, the brand manager needs to consider improving other factors beyond just battery life. They could focus on aspects like design, features, customer service, and marketing to enhance the overall appeal and desirability of their brand. By addressing these factors, they can try to attract and retain customers, resulting in better sales.