Final answer:
Payors can influence health IT adoption by hiring nurses as IT liaisons among other strategies, aligning with healthcare reforms focused on provider incentives, like those in HMOs and managed care. The passage of the Affordable Care Act demonstrated the impact of lobbying by various stakeholders in the health sector.
Step-by-step explanation:
According to the lecture, in addition to directly and indirectly incentivizing health IT among providers, payors can influence health IT adoption beyond making available claims data from health information exchange. While they can be involved in lobbying Congress for more stringent health IT requirements or convening stakeholders to discuss data standards, another possible method is hiring nurses as health IT liaisons to doctors. These strategies reflect a broader attempt to manage the incentives for providers as seen in the shift towards health maintenance organizations (HMOs) and managed care, which are designed to reduce moral hazard by aligning the economic interests of providers with the goal of cost-effective, quality care.
During the implementation of the Affordable Care Act, substantial lobbying efforts by various groups including insurance companies, pharmaceutical companies, labor unions, and community groups, such as Health Care for America Now (HCAN), influenced the legislation and ensured that certain healthcare reforms were adopted, including new regulations and mandates for insurance.