Final answer:
Effective sales management is crucial for a business to achieve its profit objectives and maintain corporate health. Factors like market demand and supply shifts, productivity, and competition play significant roles in defining the success of a business strategy.
Step-by-step explanation:
Effective sales management stems from a business strategy that accomplishes its mission economically and efficiently. When sales management is poor, it can lead to unmet profit objectives or the complete downfall of a corporation. This is due to a variety of factors such as poorly productive workers, tough competition, or unexpected shifts in market demand and supply. A strong sales management strategy ensures that a firm remains competitive, meets customer needs, and manages costs effectively, whereas poor management can result in business failure, affecting not only the business but also its employees and stakeholders.