Final answer:
Environmental scanning is a systematic survey and interpretation of data to identify opportunities and threats for an organization. It involves analyzing internal and external factors that affect the organization now and in the future. Other related methods include PESTLE and SWOT analysis.
Step-by-step explanation:
The category of processes that involves a systematic survey and interpretation of relevant data to identify both internal and external opportunities and threats and to assess how these factors affect the organization currently and how they are likely to affect the organization in the future is Environmental scanning.
Environmental scanning involves collecting information from various sources, analyzing it, and making predictions about the future. It helps organizations stay updated on market trends, competitors, and potential risks or opportunities.
Other related methods that can be used in this process include PESTLE analysis and SWOT analysis. PESTLE analysis is a framework for analyzing the external factors that can impact an organization, such as political, economic, social, technological, legal, and environmental factors. SWOT analysis, on the other hand, focuses on analyzing the internal strengths and weaknesses of an organization, as well as the external opportunities and threats it faces.