Final answer:
Strategic drift is when an organization doesn't adapt its strategy to changing external forces, and the managers continue old practices, making the organization less relevant and competitive.
Step-by-step explanation:
Strategic drift occurs when an organization's strategy gradually becomes less relevant to its external environment due to internal inertia and failure to adapt to changing circumstances. This can be illustrated by situations where front-line managers continue to perpetuate old ways of doing things and fail to address changing external forces, such as market trends, technological advances, or consumer behaviors. As a result, the organization slowly loses its competitive edge and starts to underperform, as the relevance of its strategies erodes over time.