Since the figures are scaled by a single factor, the scale factor can be gotten by simply finding the ratio of the corresponding sides.
Using the vertical height of the shape, we have the ratio to be
Simplifying by dividing through by 4, we have the simplified ratio to be
We can confirm by checking the ratio of one side of the base of the shape as follows:
Simplifying by dividing through by 7, we have the simplified ratio to be
Therefore, the scale factor is 5:3.