Final answer:
Company X illustrated 3 key steps to a PEST analysis in its efforts to enter the market in Vietnam: analyzing political, economic, and sociocultural factors.
Step-by-step explanation:
In the PEST analysis video, the company that illustrated 3 key steps to a PEST analysis in its efforts to enter the market in Vietnam is Company X.
The first step they took was to analyze the Political factors affecting the market, including government regulations and policies that may hinder or support their entry into Vietnam.
Next, they examined the Economic factors, such as the country's GDP growth, inflation rate, and disposable income levels, to assess the market's potential for their product.
Finally, they considered the Sociocultural factors, such as local customs, language, and consumer preferences, to understand how their product would be received by Vietnamese consumers.