Final answer:
A researcher striving for objectivity should remain personally neutral about the research's outcome, upholding value neutrality by setting aside personal biases and reporting findings accurately.
Step-by-step explanation:
The ideal of objectivity in research means that a researcher should strive to be personally neutral about the outcome of the research. Sociologists seek to maintain value neutrality, which involves setting aside personal preferences, beliefs, and opinions to gather and analyze data objectively. They must report findings accurately, even if those findings contradict their personal convictions or widely accepted beliefs. The process involves using the scientific method to ensure objectivity, focus, and consistency in research, while recognizing the potential for value bias and striving to mitigate it. Max Weber, a pioneer in sociology, emphasized the ethical responsibility of researchers to establish value neutrality and disclose research findings without distorting significant data.