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What CRM functionality would a BDC manager be interested in?

1) Lead management
2) Salesforce automation
3) Customer service and support
4) Marketing automation

1 Answer

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Final answer:

A BDC manager would be interested in lead management, salesforce automation, and customer service and support CRM functionalities. All options are correct

Step-by-step explanation:

A BDC manager, short for Business Development Center manager, would be interested in several CRM functionalities to effectively manage their business operations. Some of the CRM functionalities that a BDC manager would find useful include:

  1. Lead management: This feature allows the manager to track and organize leads, such as potential customers or sales prospects, in a centralized system.
  2. Salesforce automation: This functionality automates repetitive sales tasks, such as lead follow-ups, appointment scheduling, and sales forecasting, to streamline the sales process.
  3. Customer service and support: This CRM functionality helps the manager to manage customer inquiries, complaints, and support requests, ensuring timely and effective resolution.

While marketing automation can be beneficial for overall business growth, it may not be as directly relevant to a BDC manager's specific role.

All options are correct

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