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What is an advantage of a sales force consisting of expatriate sales representatives?

A) They possess greater technical training.
B) They transcend cultural and legal barriers.
C) They cost less to be maintained in a foreign location.
D) The cultural gap can be easily narrowed.
E) They have a better understanding of distribution channels.

User Neshta
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Final answer:

Expatriate sales representatives offer the advantage of overcoming cultural and legal barriers in international markets. They provide businesses with critical insights into local market dynamics, which is essential for success abroad.

Step-by-step explanation:

An advantage of a sales force consisting of expatriate sales representatives is that they can transcend cultural and legal barriers. Expatriates often have a more nuanced understanding of the local market norms, legalities, and consumer behavior, which can be crucial for businesses operating in foreign markets. Despite additional costs associated with maintaining expatriates abroad, they bring significant value by bridging the cultural gap and leveraging their understanding to build relationships and conduct business effectively. Professionals are available to educate and prepare them for the unique challenges of international markets.

User Yuuuu
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