Final answer:
A respect for rules and authority is a characteristic of 'believers' according to the VALS™ segments. Believers uphold traditional values and conform to societal norms, naturally showing high respect for authority figures.
Step-by-step explanation:
According to the VALS™ segments, a respect for rules and authority is a characteristic of believers. Believers are guided by principles such as conformity, and they are likely to be traditional with a strong emphasis on family and community. They tend to have a conservative outlook and adhere to conventional values, which usually includes a high respect for established authority.
'Authority' refers to accepted power, or power that people agree to follow. Individuals revered as authority figures are perceived as worthy of respect, and their objectives and demands are often seen as reasonable and beneficial. Believers, therefore, would be inclined to respect authority as part of their value system.