Final answer:
Statement A is not true about social selling, as it has introduced new strategies and tools but has not changed the core principles of selling, which remain centered on building customer relationships and effectively meeting their needs.
Step-by-step explanation:
The statement that is not true regarding social selling is A - Social selling has changed the fundamentals of selling. While social selling has introduced new tools and strategies for salespeople, the fundamental principles of selling, such as identifying customer needs, building relationships, and closing sales remain the same. Social selling has indeed helped in nurturing customer relationships, can produce big organizational benefits, has impacted the customer buying process by allowing customers to be more informed and proactive in their buying decisions, and provides salespeople with new tools for identifying and reaching out to prospects.