Final answer:
Experiencers, as defined by VALS™ consumer segments, invest significantly in entertainment, eating out, and travel, seeking new and engaging experiences.
Step-by-step explanation:
Based on the VALS™ consumer segments, experiencers are a consumer group that spends a comparatively high proportion of their income on activities that provide them with new experiences and enjoyment. These can include entertainment, eating out, and travel. Experiencers are typically young, enthusiastic, and impulsive consumers who prioritize spending on activities that offer excitement and social engagement over saving or purchasing luxury items.