Final answer:
The smaller format, 1/2 broadsheet folded, often preferred by publishers of local papers and the sensationalist press is called a tabloid. Tabloids are known for their sensational and scandalous front-page news.
Step-by-step explanation:
The smaller format, 1/2 broadsheet folded, often preferred by publishers of local papers and the sensationalist press is called a **tabloid**.
Tabloid newspapers are known for their sensational and scandalous front-page news. They are usually cheaper and more focused on entertainment rather than in-depth reporting or political commentary. These papers were popularized by publications like Joseph Pulitzer's New York World and played a role in the rise of yellow journalism.