Question

What is my previous understanding of marketing concept and what I have learned after taking the marketing course. Make a table to show the comparison.

We need to make comparison between tradition concept of marketing |(how a person thinks of marketing before taking the marketing courses), and the new concept after taking the marketing course. Pls we need a table for comparison in detail.

Answer 1

Before taking the marketing course, the traditional concept of marketing focused on product features and benefits without considering the customer's needs. After taking the course, the new concept of marketing emphasizes creating value for customers, placing them at the center of marketing efforts. The new concept also encompasses various aspects such as market research, product development, pricing, distribution, and promotion, and relies on data and analytics for decision-making.

Step-by-step explanation:

Traditional Concept of Marketing (Before taking the marketing course)New Concept of Marketing (After taking the marketing course)Focus on product features and benefits Emphasizes creating and delivering value to customers Not customer-centric Places the customer at the center of marketing efforts Narrow focus on advertising and promotions Encompasses various aspects such as market research, product development, pricing, distribution, and promotion Not data-driven Relies on data and analytics to make informed marketing decisions Does not consider the impact of technology and globalization Takes into account the influence of technology and globalization on consumer behavior and market dynamics