Final answer:
Corporate partnerships between entities like Adidas and Parley help reduce global plastic pollution by providing mutual benefits such as environmental conservation efforts and the creation of sustainable products.
Step-by-step explanation:
Corporate partnerships, such as the one between Adidas and Parley, aim to reduce global plastic pollution and create symbiotic relationships where both entities benefit. Adidas gains a reputation for environmental responsibility and access to sustainable materials for its products, demonstrating that sustainability can be integrated with luxury and consumer-demand shifts. On the other hand, Parley benefits from the expanded outreach, increased awareness for its environmental cause, and the combined resources and expertise from Adidas which can lead to more effective implementation of their goals.
Furthermore, these partnerships contribute internationally to the adoption of environmental standards and reinforce consumer and corporate responsibility towards eco-friendly practices. By making sustainability a hallmark of their brand identity, companies like Adidas can influence the entire industry, as evidenced by initiatives like the Fashion Industry Charter for Climate Action. This kind of collaboration is essential for addressing international externalities like climate change and ensuring that industries do not inflict environmental damage even as they grow.