Final answer:
It is true that international marketers must pay attention to varying data privacy laws around the world, such as the GDPR in the European Union and COPPA in the United States, to ensure compliance and protect individual privacy rights when collecting secondary data.
Step-by-step explanation:
True, when collecting secondary data, it is essential that the international marketer pays attention to data privacy laws and expectations, which vary significantly across different nations. For instance, the European Union's General Data Protection Regulation (GDPR) provides extensive protection for citizens' data, restricting its collection and processing to specific instances. Such regulations are strictly enforced both on private businesses and government agencies.
Additionally, various organizations such as the United Nations Conference on Trade and Development (UNCTAD) track and monitor global data privacy issues and legislations. These efforts highlight a growing concern for the privacy of personal information and the need for consent before sharing with third parties.
Different countries, including the United States, have enacted laws aiming to protect personal data. For example, the Children's Online Privacy Protection Act of 1998 (COPPA) allows parents to control the information collected about their children online. In comparison, European countries often have more stringent data privacy laws.
Understanding the diverse landscape of data privacy laws worldwide is critical for international marketers to ensure compliance and protect individual privacy rights when handling secondary data.