Final answer:
The real key to successful blogging is using a conversational style to encourage feedback and create a sense of community, making the content feel personal and engaging for the audience.
Step-by-step explanation:
The real key to successful blogs is adopting a conversational style that solicits feedback. This style is advantageous as it encourages interaction with readers through comments and discussions, thus creating a dynamic and engaging platform. Unlike a professional or question and answer style, a conversational style breaks down formal barriers, making the blog feel more inviting and personal to the audience. This approach aligns with the best practices of impactful engagement, emphasizing authenticity, vulnerability, and a genuine exchange of ideas to foster a sense of community around your content. Crafting posts that ask honest, analytical, or evaluative questions can be particularly effective in encouraging responses. Additionally, the use of social media to publish summaries or paraphrased main points, supplemented with links for background information, further supports the conversational aspect while also adding depth to the rhetorical situation.