Final answer:
Business Research is a systematic investigation that helps organizations gather information, analyze data, and make informed decisions. It applies to the Canadian company, Shopify, in areas such as customer preferences, market trends, competition analysis, and product development.
Step-by-step explanation:
Business Research is a systematic investigation that helps organizations gather information, analyze data, and make informed decisions. It involves the application of research methods and techniques to solve business problems and improve organizational performance. In the case of the Canadian company, Shopify, business research can be applied to understand customer preferences, market trends, competition analysis, and product development. By conducting market research and analyzing customer data, Shopify can identify opportunities for growth, make data-driven decisions regarding their products and services, and improve overall business performance.