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Explain sustainable competitive advantage

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A sustainable competitive advantage is a company's ability to maintain a unique edge over competitors that is difficult to imitate and can be sustained long term. it involves innovation, specialization and economies of scale and requires continual adaptation to maintain the competitive edge.

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Explain Sustainable Competitive Advantage:

A sustainable competitive advantage refers to a company's ability to maintain a unique edge over its competitors that can be sustained over a long period. This involves consistently offering superior value to customers and operating at a level that is difficult for competitors to imitate or replicate. A key aspect of sustainable competitive advantage is the notion of dynamic comparative advantage, which means that a company's competitive edge can evolve over time through continual learning specialization and benefiting from economies of scale. it acknowledges that the advantages a firm possesses are not static and can change as the firm adapts and innovates in response to market changes and internal developments. Gregory Lee, CEO of Samsung, emphasized innovation as a core principle, allowing a firm to temporarily lead the market and earn above-normal profits until competitors catch up.

Having a sustainable competitive advantage is crucial for a firm's long-term success and can involve a variety of strategies, such as development of specialized products efficient production methods innovative business models, or offering unique customer experiences. these strategies enable a company to perform better than others in the same industry and adapt to changes, ensuring its continued relevance and profitability.

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