Question

Overview Over the past few weeks, you have gained a general understanding of disruption in business, and you have explored how this disruption is occurring in various industries, functions and professions. This assessment will provide you with an opportunity to demonstrate what you have learned. Specific Requirements 1. Industry (approx. 500 words +/- 10%) Choose an industry that you are comfortable with (banking, entertainment, government, health, media, retail, sports, tourism, transportation, utilities, etc.) and then choose an existing business (organisation) in that industry. Using this organisation: o provide a brief overview of the industry and organisation o explain how data and data analytics is used in its business operations o discuss why this organisation would not be successful if they didn’t use data and analytics o makeatleastonepredictionofhowthisbusinesswilldisrupttheindustryitisin.Ensure that the prediction is realistic. 2. Function (Department) (approx. 400 words +/- 10%) Using the same organisation above or a different organisation, choose a functional area (a department) and then: o provide a brief overview of the operations of the function o explain how data and data analytics is used in its operations o make at least one prediction of how this function will change in the future. Ensure that the prediction is realistic. 3. Profession (approx. 300 words +/- 10%) Choose a profession that you aspire to attain at the completion of your degree and: o explain how this profession has changed in the past decade. In your explanation describe at present, the new skills that are required to perform the functions of the profession. o Make at least one prediction how this profession will change and what new skills may be required in the future. Ensure that the prediction is realistic. References Minimum of 4 academic references.

Furthermore, the assessment needs to:

A. demonstrate the work that you did
B. demonstrate the application of the various concepts
C. articulate the learnings that you have taken out of the various online and class activities.

Answer 1

This summary provides insights into how disruption through data and data analytics impacts the retail industry, the evolution of data usage within a specific department such as marketing, and the changing skillsets required in professions like data science.

Step-by-step explanation:

Understanding Disruption in Business Through Data Analytics

As businesses navigate an ever-changing landscape, disruption has become a pivotal aspect of corporate strategy. An industry particularly touched by disruption is the retail industry, exemplified by organizations like Amazon. Detailed business operations flavored by data analytics allow such organizations to personalize customer experiences, optimize inventory, and streamline logistics.

Without the insights provided by data and data analytics, a business could suffer from inefficiencies, reduced customer satisfaction, and an inability to compete with data-driven counterparts. In the future, the use of data in the retail industry is predicted to move towards even more advanced predictive analytics, leading to further personalized shopping experiences and efficient supply chain management.

Exploring the role of data within a specific functional area, such as marketing, we can observe how customer data shapes targeted advertising, product development, and customer engagement strategies. The prediction here is that marketing departments will increasingly rely on artificial intelligence and machine learning to refine their efforts.

Moving to professions, the role of data scientists has evolved drastically, now requiring skills in machine learning, data visualization, and a strong understanding of the business context in which they operate. It is expected that automation and enhanced analytical tools will shape the required skill set for data scientists in the future, further emphasizing the need for proficiency in new programming languages and technologies.