Question

Which of the following statements about corporate purpose is not true?

O In an extensive survey of CEOs 95% percent of respondents cited the core problem they endeavor to solve.
O In their corporate literature firms need to identify the primary beneficiaries of the organization's work.
O Companies needs to ensure the purpose statement is balanced.
O Developing a powerful purpose statement establishes what is unique and non-replicable about a company and provides competitive advantage.
b and d

Answer 1

The incorrect statement about corporate purpose is that 95% of CEOs in a survey cited the core problem they seek to solve as their primary focus.

Step-by-step explanation:

The statement about corporate purpose that is not true is: In an extensive survey of CEOs, 95% of respondents cited the core problem they endeavor to solve. While CEOs are certainly concerned with solving core problems, there is no evidence provided that such a high percentage would cite it as their primary focus. Firms do need to identify primary beneficiaries in their corporate literature, ensure that their purpose statement is balanced, and understand that a powerful purpose statement can provide a competitive advantage by establishing what is unique and non-replicable about a company.