Question

Which of the following is the target market for a farmers' market?

O big box stores
O college students
O grocery chain stores
O local people

Answer 1

The target market for a farmers' market is primarily local people, as they provide communities with fresh, locally-sourced goods.

Step-by-step explanation:

The target market for a farmers' market is most typically local people. Unlike big box stores or grocery chain stores which cater to a wide variety of consumers, the central appeal of farmers' markets is that they provide local communities with fresh, locally-sourced produce and goods. College students can also be considered a part of the target market, especially if a farmers' market is located near a college or university. Yet, the most direct audience remains residents in the surrounding area who are interested in supporting local farmers and artisans.