Final answer:
The farming approach in finding real estate listings refers to prospecting in a specific area consistently, where an agent focuses on building presence and expertise in a targeted geographic region.
Step-by-step explanation:
When finding listings, the statement that describes the farming approach is a) Prospecting in a specific area consistently. This approach is focused on real estate and involves the real estate agent concentrating their efforts on a particular geographic area or neighborhood to list properties. The agent becomes an expert in that area, builds a strong presence, and cultivates relationships with potential sellers within that region over time. It does not involve literal farming, but rather is a term used metaphorically in the real estate business to denote consistent and focused prospecting efforts. The goal is to develop a pipeline of potential listings that the agent can then bring to the market.