Final answer:
When adapting a speech considering the sex and education level of the audience, you are accounting for the demographic factors in audience analysis.
Step-by-step explanation:
If you adapt your speech to the sex and education level of your audience, you are considering the demographics factor of audience analysis. Demographics are the statistical data that describe populations, including categories such as age, gender, education, religion, ethnicity, and more. These factors are essential for designing your speech to ensure it resonates well with the audience, as they help in understanding audience characteristics at a basic level. Considering the demographic factors helps in choosing appropriate examples, ideas, and appeals universally understood by the audience. Moreover, it guides the use of language, the depth of information shared, and the manner in which it is delivered, based on audience's prior knowledge and cultural contexts.
For example, if addressing an audience composed mainly of young college students versus an audience of retired professionals, the choice of vocabulary, examples, and issues to highlight would differ significantly to ensure relevance and engagement. Similarly, the level of detail required when speaking to a highly educated audience on a specialized topic would be different from the level needed for a general audience.