Question

"I must attend the fundraiser," said Phyllis Blasingame, Senior Vice President of Marketing. "One of our key clients is sponsoring the event for a worthy cause, and our firm should be represented by a senior member of our management team." When the manager performs symbolic duties on behalf of her organization, she is performing in the role of

A) liaison.
B) figurehead.
C) monitor.
D) entrepreneur.
E) resource allocator.

Answer 1

The manager is performing in the role of a figurehead.

Step-by-step explanation:

When the manager performs symbolic duties on behalf of her organization, she is performing in the role of figurehead. A figurehead is a symbolic leader who represents the organization and its values. In this situation, the manager is attending a fundraiser as a senior member of the management team to show support for a key client and the worthy cause they are sponsoring. This role helps to enhance the organization's image and reputation.