Question

Tommy, engineering manager at APC Systems, Inc., is struggling to maintain a competitive advantage in APC's marketplace. He wants to hire and retain the best staff that he can, but the best staff command high salaries. Tommy knows that high staff salaries can erode his company's profitability. But passing along these higher costs to his clients means they will start doing less business with higher-priced APC and more business with Tommy's lower-priced competitors. Tommy is struggling to

A) collaborate.
B) be technologically innovative.
C) provide quality service.
D) be cost competitive.
E) achieve zero defects.

Answer 1

Tommy is struggling to be cost competitive in order to maintain a competitive advantage in the market.

Step-by-step explanation:

The subject of this question falls under the category of Business. Tommy, the engineering manager at APC Systems, Inc., is facing the challenge of maintaining a competitive advantage in the market. He wants to hire and retain the best staff but high staff salaries can erode the company's profitability. However, passing along these higher costs to clients may result in losing business to lower-priced competitors. Tommy is struggling to be cost competitive.