Question

All marking activities should center on building a long-term relationship with the customer : True/ False

Answer 1

False, marking activities should not necessarily center on building a long-term relationship with the customer.

Step-by-step explanation:

False, all marking activities should not necessarily center on building a long-term relationship with the customer. While building long-term customer relationships can be beneficial, marking activities can also focus on immediate sales, increasing brand awareness, and attracting new customers.