Final answer:
Conducting a survey with leading questions would result in exposure to non-sampling risk because it can influence the responses and skew the study's findings.
Step-by-step explanation:
In the context of conducting studies or surveys, sampling risk refers to the error that arises from the fact that the sample might not be representative of the entire population. This type of risk is present every time a study does not include every member of the population. Conversely, non-sampling risk is the potential for error in data collection, processing, or interpretation that is not related to the size of the sample or the way the sample is selected.
Of the options given, the following would result in exposure to non-sampling risk:
- Using a small sample size is typically a sampling risk, not a non-sampling risk.
- Selecting a biased sample refers to a risk in the representation of the population and thus is a sampling risk.
- Conducting a survey with leading questions refers to a risk associated with survey design and could encourage certain responses, thus representing a non-sampling risk.
- Using a random sampling technique aims to reduce sampling bias and therefore is not related to non-sampling risk. Therefore, conducting a survey with leading questions would result in exposure to non-sampling risk. It is important to carefully phrase questions in a neutral manner to avoid influencing the responses, which can skew the study's findings.