Final Answer:
The given statement "Questionnaires with non-neutral wording are likely to introduce response bias" is False.
Step-by-step explanation:
Questionnaires with non-neutral wording are susceptible to introducing response bias, a phenomenon where the construction of questions influences participants to provide answers that may not accurately reflect their true sentiments. This bias arises when language subtly predisposes respondents towards particular perspectives, potentially distorting the intended objective of the survey. For instance, questions framed with positive or negative connotations may elicit responses that align with the implied sentiment, rather than the respondent's unadulterated viewpoint.The given statement is False.
Consider a scenario where a survey asks, How impressed are you with the exceptional quality of our product? The use of superlatives and positive language may lead respondents to overemphasize their satisfaction. Response bias, in this context, occurs because the question presupposes a positive sentiment, affecting the outcome.
Mitigating response bias requires employing neutral language to frame questions. Neutral language ensures that questions do not unintentionally guide respondents towards a specific response. For example, rephrasing the earlier question as, "What are your thoughts on the quality of our product?" provides a more neutral platform for respondents to express their opinions without the influence of preconceived notions.