Question

Which type of sampling method is being employed in the following example: "In order to test out a new dessert available at Chili's restaurants in the metro-Atlanta, everyone at 6 selected Chili's locations are offered to try the new dessert for free on one weekend."

A.Simple Random Sampling
B.Sampling of Convenience
C.Stratified Sampling
D.Systematic Sampling
E.Cluster Sampling

Answer 1

The sampling method used in the given scenario is Cluster Sampling, where all individuals in selected clusters are surveyed.

Step-by-step explanation:

The type of sampling method being employed in the example where everyone at 6 selected Chili's locations are offered to try a new dessert for free on one weekend is Cluster Sampling. This sampling method involves dividing the population into clusters (in this case, the different Chili's locations in the metro-Atlanta area) and then selecting a whole cluster (or clusters) to include in the sample. The entire population within the selected clusters is surveyed, which distinguishes it from other methods like stratified sampling where only a few individuals from each stratum would be chosen.