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What are the two major upgrades of the TAM MODEL?

1) Perceived Usefulness and Perceived Ease of Use
2) Adoption and Continuance
3) Attitude towards behavior and Behavioral Intention
4) Compatibility and Complexity

User MichaelZ
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Final answer:

The Technology Acceptance Model (TAM) predicts user acceptance of technology, emphasizing the upgrades 'Perceived Usefulness' and 'Perceived Ease of Use'. These factors influence a user's attitude toward technology, their intention to use, and actual usage.

Step-by-step explanation:

The Two Major Upgrades of the TAM Model

The question refers to the Technology Acceptance Model (TAM), which is a theoretical model in the field of information systems that aims to predict user acceptance of technology and the usage behavior of individuals. The two major upgrades of the TAM model are Perceived Usefulness and Perceived Ease of Use. 'Perceived Usefulness' is the degree to which a person believes that using a particular system would enhance their job performance. On the other hand, 'Perceived Ease of Use' refers to the degree to which a person believes that using a particular system would be free from effort.

These components are essential since they have a direct influence on 'Attitude towards Using Technology', which then affects 'Behavioral Intention to Use Technology', and finally the 'Actual Use of Technology'. The TAM model suggests that when users find a technology useful and easy to use, they are more likely to accept and integrate it into their daily routines.

User Yamenk
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