Final Answer:
The given statement "Transit advertising is not very suitable in rural and suburban areas where mass transit is limited." is b. false.
Step-by-step explanation:
While transit advertising might seem more synonymous with urban areas due to extensive public transportation networks, it can still be effective in rural and suburban areas. In these regions, where mass transit might be limited, alternative vehicles like buses, taxis, and even private vehicles are still in use, providing ample opportunities for advertising.
Moreover, rural highways and roads often witness significant traffic flow, offering visibility for transit ads to a diverse audience, including commuters and travelers passing through these areas.In suburban settings, although mass transit might not be as prevalent as in cities, there are still bus routes, commuter trains, and even localized transportation services.
Placing advertisements strategically on these modes of transit or at stops and stations can effectively target the local population. Additionally, with the increasing mobility of people between suburban and urban areas, transit ads in these regions can capture the attention of commuters traveling between different zones.
In essence, while the dynamics might differ from urban settings, transit advertising can adapt and be suitable in rural and suburban areas, utilizing various modes of transportation and thoroughfares to effectively reach the target audience. Thus, option b. is correct.