Question

rthur works at an advertising agency and is in charge of the visual look of the message, both in print and tv, and how it communicates mood, product qualities, and psychological appeals. he makes decisions about whether to use art or photography in print, film or animation in television, and what type of artistic style to use. he was trained in graphic design and designs ads, but he rarely creates the finished art. what is arthur's job title? producer art director account planner copywriter account manager

Answer 1

Arthur's job title is likely an Art Director, as his responsibilities include overseeing the visual style, choosing artistic mediums, and ensuring the message is communicated effectively to the target audience. Therefore correct option is B

Step-by-step explanation:

Based on the description provided, Arthur's job title is likely an Art Director. Art Directors are responsible for the visual style and images in magazines, newspapers, product packaging, and movie and television productions. They create the overall design and direct others who develop artwork or layouts. Arthur's responsibilities, such as deciding the artistic style, choosing between art or photography for print, and film or animation for television, align well with the typical duties of an Art Director in the advertising industry. This role requires a combination of graphic design knowledge and the ability to manage and coordinate the visual aspects of communication to ensure a specific message reaches a particular audience.